Trek Bicycle Store Blog
Aurora | Barrie
Cycle For Sight
~ Barry Near
We love mixing bikes with advocacy and are always on the lookout for events that allow us to combine the two for causes we believe in. One such cause is Cycle for Sight which has been a favorite charity ride across the Trek stores for the past 13 years. Since they started in 2009, this not-for-profit enterprise has raised $6.2 million dollars for Fighting Blindness Canada targeting treatments and cures for blinding eye disease. Not only do we love the gorgeous routes they select to ride every year throughout southwestern Ontario, but we particularly value the fact that 100% of their proceeds go to FBC.
This year’s ride will start from Alliston, on Saturday, June 18th and give riders a choice to ride 18km, 35km, 50km, 80km, or 100km. All routes will be fully supported with mechanical aide, as well as nutrition and hydration stops along the way. Finish line festivities include a complimentary celebration lunch, prizes, and lots of local talent.
Come join us by registering here! We can’t wait to see you!
Cycle for Sight also has rides out of Ottawa, West Langley, B.C., and Mount Pearl, Newfoundland, as well as a virtual option which can be done anywhere.
Road Riding: What’s the Optimal Tire Pressure?
We all love free speed and optimizing your tire pressure can give you just that!
What’s the Ideal Tire Pressure For your Hybrid?
Stay safe and ride fast and comfortably with the optimal tire pressure!
Maximize Your Mountain Bike Tire Pressure
How the invention of tubeless tires made mountain biking faster, safer, and a lot more enjoyable.
Riding With Your Significant Other
Find out the secret to happy rides with your partner.
By Jeremy Simmons
To Strava or Not to Strava?
While many Strava lovers will proclaim: “If it's not on Strava, it doesn't count,” there are still many cyclists who don’t love the idea of everyone else being privy to their personal whereabouts and training, and who simply prefer working hard without getting caught up in numbers.
By Barry Near
Why I Love My Trek
The Trek Aurora and Barrie community is both dynamic and tightknit. From weekend warriors to steadfast commuters to high performance road cyclists and mountain bikers, our customers love their bikes, and we love to showcase them! Check out Rob Verrilli’s stunning ride from the Aurora store!
"I'm crazy about my Trek Madone Project 1, especially my matte colour and finish. A winning combination of cutting edge technology, comfort and aesthetics. I love the feeling of knowing that my Super Bike is special, and no one has one like it. Its my 1 of 1 Forza Trek." ~ Rob Verilli
Why I Love My Trek
“I like my bike because I go to places I have never been before. I see things differently than a driver. I go at my own pace. I’m a weekend warrior who puts his trust in the bike and the bike responds. During the summer months I travel over 3000km on my Trek and it keeps on rolling. Trust—that is what I have in it. I trust it to get me where I’m going and to get me home. And I like turning heads as I go by. It’s not just a good bike by a good company, but the staff at the Aurora store always take the time to talk to me at my level.”
—Robb Straith
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